More for less for a leader in defence and aerospace

hbm was appointed with a clear mandate from Thales, achieve more impact, more consistency and more measured returns and a reduced overall annual spend.

Thales fully buy into how commercial creativity is at the heart of finding strategic, design and implementation solutions that mean it is possible to do and achieve more for less. Initially focused on undertaking a thorough strategic Face-to-Face Effectiveness Audit & Review, whilst handling key scheduled events in parallel, hbm now continues to apply review findings to the on-going Thales global event programme, which includes Paris and Farnborough air shows - as well as many other smaller but equally important shows besides.